L’Envol de Cartier

L'Envol de Cartier - Campaign Concept by Talun Zeitoun

Cometh forth yet

another Singles Awareness Day (Valentine’s Day, otherwise) — 29 and, hopefully, not counting ever more; but rather than play into the hilarious yet brilliant acronym that is “S.A.D.,” I took a spin this time around to make myself more aware of the self-love I needed more. I’ve been enduring much stress over the past couple of days — turning 30 next month and wrapping up a decade of life had suddenly struck me to the core. Am I where I wanted to be when I first moved to New York when I was 22? Did I achieve the goals I wanted to achieve in my 20s? Naturally being so hard on myself, the immediate answer was no. I was filled with emotions and likewise my sleep has been filled with aggressive nightmares. I woke up on Monday, virtually immobile due to the innumerable knots I had in my upper back. I was properly hydrated (I think), check; I didn’t strain myself at the gym, check. It must be stress.

A special thanks to Cartier for sponsoring this post. All thoughts and opinions expressed herein are my own.

L'Envol de Cartier - Campaign Concept by Talun Zeitoun

So, when Cartier had asked me to promote their newest fragrance, L’Envol de Cartier — inspired by taking flight and letting your spirits soar — I couldn’t help but take inspiration from my current physical state of having a completely knotted back by turning it into a positive by showcasing artistic interpretations of common back exercises (thanks, Internet!) to help alleviate the pent-up stress. I can’t begin a new chapter carrying over the stress of the last; that is not how I want to take flight into my 30s. While I’m all for a cliffhanger, I’m for determining the outcome in pure excitement. If I’ve learned anything, the greatest lesson was learning that self-attack is the archenemy and the wounds from that kind of attack are so terribly slow to heal. I think I caught myself before I could do anymore damage, and I vow — in self-love to myself — to steer clear of those unfriendly skies; to never put a bullseye to my own self from the fiery arrow that is me.